AlexWalz

Suggested price:   9¢ to 12¢ per word
Location:  Seattle, WA
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Biography

It's your brand. I just bring it to life.

I'm a content marketer blessed to work with some of the top talent in the Pacific Northwest. I frequently write, speak, and tweet on all matters of marketing and have been published by Amazon, Massively, Loyalty360, AppLift, Moz, Apptamin, and other cool places.

I have a special knack for well-researched, data-backed content. Need to make big data sexy? Send me your statistics, regression models, and metrics and I'll create a compelling story around one—a story that both hooks your readers and does justice to your data.

My approach to freelance content marketing:

I aim to meet the needs of all of my clients. I'm a big believer that great content is more than great writing, and I'll invest the time to ensure that your content advances both your business objectives and your brand image. By working with me, all of your content will be:
- Optimized for search and organic discovery;
- Aligned with your value proposition and brand image;
- Designed for both web and mobile, meaning crisp, skimmable, and visual; and,
- Tweaked and revised until you are 100% satisfied.

I approach all of my contracts with the unique objectives and goals of my client top of mind. Only after imbibing everything that is important to your brand will I initiate work on the content.

As an added bonus, I'm happy to share any commissioned content with my 3,000+ Twitter followers and 1,000+ LinkedIn connections and followers, as long as the content is somehow related to their interests (generally around travel, marketing, analytics, apps, or startups).

My approach to tone and style:

My default style is conversational and punchy, as you may see in my writing samples. However, I am more than happy to adjust my tone and style to better meet your needs. I can write professional, scientific, humorous, or whatever type of content you want.

Have a style guide or writing samples of the individual under whose name the content will be published? Even better! Send me whatever resources you have, and I'll emulate that tone and style for a consistent brand experience.

Finally, a little more about me:

I have a particular passion for all things apps and have written a library of guides and eBooks on mobile app marketing and product management. In 2014, I developed a prototype and business plan to kickstart my own app business, Wanderlust, which won the 16th Annual Seattle University Business Plan Competition and made it to the semi-finals of the University of Washington competition. I'm currently helping established brands and startups alike monetize their apps and climb to the top of the App Store.

Please connect with me on LinkedIn to see past projects, jobs, and referrals: www.linkedin.com/in/alexwalz


Skills: B2B Content Marketing, Copywriting, Ghostwriting, Copy Editing, Inbound Marketing, SEO, Startup Development & Messaging Strategy

Areas of Expertise: Startups, Customer Experience, Apps, Technology, Travel


If you think we'd make a good partnership, let's get to tackling your content needs one word at a time.

EDUCATION:  B.A. in Marketing & Economics from Seattle University BLOG:  None provided
CERTIFICATIONS:  None provided CURRICULUM VITAE:  Must be logged in to view

Niches

  • Business & Marketing
  • Career
  • Content Marketing
  • Education
  • Finance & Economics
  • Politics & Society
  • SEO
  • Travel
  • Writing & Blogging

Writing Sample

eBooks & Long-Form Content

 

The Mobile Marketer’s Guide to App Store Ratings & Reviews

A 55-page eBook full of original insights and research on app marketing.

http://info.apptentive.com/app-store-ratings-and-reviews

 

Blog Posts

 

3 Growth Hacking Lessons From My First Startup

A post-mortem reflection on the trials and tribulations of my first startup.

https://www.linkedin.com/pulse/3-growth-hacking-lessons-from-my-first-start-up-alex-walz

 

5 Mad Science Experiments in App Store Optimization

A deep-dive into the App Store ranking algorithm, published by a leader in search engine marketing analytics and promoted by popular vote.

https://moz.com/blog/app-store-rankings-formula-deconstructed-in-5-mad-science-experiments

The 5 Tiers of Mobile Customer Loyalty

A thought leadership piece on measuring and growing loyalty within a mobile app.

http://blog.tapdaq.com/app-marketing/5-tiers-mobile-customer-loyalty/

 

Ghostwriting

 

Patients, Not Users: Revolutionizing Mobile Health

An op-ed written in the name and voice of Apptentive's CEO and co-founder

http://www.mediapost.com/publications/article/251067/patients-not-users-humanizing-the-mobile-health.html

 

Finding Customer Success at the Intersection of Mobile & Loyalty

An op-ed written in the name and voice of Apptentive's Head of Customer Success.

https://loyalty360.org/loyalty-management/june-2015-online-issue/customer-success-at-intersection-of-mobile-and-loyalty

 

Press Releases

 

Dawn Breaks on the Next Generation of MMORTS

A press release announcing the worldwide release of Reverie World Studios’ flagship title, Dawn of Fantasy.

http://www.gamasutra.com/view/pressreleases/67673/DAWN_BREAKS_ON_THE_NEXT_GENERATION_OF_MMORTS.phpdd

Writing Samples

 

eBooks & Long-Form Content

 

The Mobile Marketer’s Guide to App Store Ratings & Reviews

A 55-page eBook full of original insights and research on app marketing.

http://info.apptentive.com/app-store-ratings-and-reviews

 

Blog Posts

 

3 Growth Hacking Lessons From My First Startup

A post-mortem reflection on the trials and tribulations of my first startup.

https://www.linkedin.com/pulse/3-growth-hacking-lessons-from-my-first-start-up-alex-walz

 

5 Mad Science Experiments in App Store Optimization

A deep-dive into the App Store ranking algorithm, published by a leader in search engine marketing analytics and promoted by popular vote.

https://moz.com/blog/app-store-rankings-formula-deconstructed-in-5-mad-science-experiments

 

The 5 Tiers of Mobile Customer Loyalty

A thought leadership piece on measuring and growing loyalty within a mobile app.

http://blog.tapdaq.com/app-marketing/5-tiers-mobile-customer-loyalty/

 

Ghostwriting

 

Patients, Not Users: Revolutionizing Mobile Health

An op-ed written in the name and voice of Apptentive CEO Robi Ganguly.

http://www.mediapost.com/publications/article/251067/patients-not-users-humanizing-the-mobile-health.html

 

Finding Customer Success at the Intersection of Mobile & Loyalty

An op-ed written in the name and voice of Apptentive Customer Success Lead Christy Culp.

https://loyalty360.org/loyalty-management/june-2015-online-issue/customer-success-at-intersection-of-mobile-and-loyalty

 

Press Releases

 

Dawn Breaks on the Next Generation of MMORTS

A press release announcing the worldwide release of Reverie World Studios’ flagship title, Dawn of Fantasy.

http://www.gamasutra.com/view/pressreleases/67673/DAWN_BREAKS_ON_THE_NEXT_GENERATION_OF_MMORTS.php