Random Musings

Making Money For Your Agency Part 4 (SEO Content)

Making Money For Your Agency Part 4 (SEO Content)

Creating SEO Content When you get right down to it most agencies need to create content that ranks. Content that ranks well in Google will increase organic traffic which in turn will bring in more leads or sales to your client sites. Where do You Start? Have a conversation with your clients and ask them which types of customers convert the best. Start to reverse engineer the queries these customers might make by looking in their Google Analytics account. If you look at their organic traffic you might be able to pick out a few phrases, though most will only…

Making Money For Your Agency Part 3 (Newsletters)

Making Money For Your Agency Part 3 (Newsletters)

Why Does Email Matter? Many people have been foretelling the death of email for years, but it’s not going anywhere and only continues to grow in importance. As agencies it is your job to convince your clients that every email they send is incremental revenue. For example: assume that for every 100 emails you send you earn $5 of additional revenue. Only $5 you say? Well now let’s get into some larger numbers, if you send 1,000 emails a day you are now making an extra $50/day from your business. If you double your customer base in 6 months and…

Making Money for your Agency Part 2 (Blog Content)

Making Money for your Agency Part 2 (Blog Content)

Creating Blog Posts for Your Customers It’s difficult for your clients to sit down and get started blogging, they don’t know where to start and that’s where your agency can help! Idea Generation Coming up with ideas for blog posts is tough work.The number one reason your clients won’t get started blogging is that they can’t come up with new ideas or they don’t dedicate the time to idea generation. You can help out tremendously here, use our Idea Engine for inspiration and plan to hire a Writer to come up with 20-30 ideas for new blog posts for your client.…

Making Money for Your Agency Part 1 (Social Content)

Making Money for Your Agency Part 1 (Social Content)

Making Money for Your Agency It’s not quite 2017 yet, but I think I speak for everyone when I say we’re ready for it! Welcome to our first newsletter with tips on how to increase revenue at your agency. This series of emails will walk you through different types of content that you can sell to your clients. Social Content is a Massive Opportunity Your clients need help managing social content for Facebook and Twitter. Companies are overwhelmed with the day to day responsibilities of managing their business and have no time to manage their social channels. What is Social…

Guiding Principles for Future Marketplaces

Guiding Principles for Future Marketplaces

Note: This blog was originally posted by Chad as a response to a USV conversation thread titled “What Will Undo Today’s Incumbent Marketplaces?” The marketplaces of the future will look very different from the marketplaces of today. Most companies are currently focused on the demand generation side of the marketplace equation. That is logical because if you don’t have users looking for assistance (consumers looking for taxis, small businesses looking for programmers, etc) you won’t be able to get the critical mass needed to get your marketplace off the ground. […]

Infographic: Top Content Topics, Types on Content Runner

Infographic: Top Content Topics, Types on Content Runner

With the beginning of a new year, we thought it would be interesting to look back on what we’ve been doing here on content runner. We pulled some interesting statistics from our website and created this infographic to share them with you. We’re super thankful to our writers, who have written more than 3,758,644 words total on Content Runner, and the users who have requested content from our writers. Interested in seeing any other statistics about Content Runner? Have any questions about how we do things? We’re always looking for feedback. Send […]

How Keeping Up on Current Events Makes You a Better Writer (w/ Tips for Brands, too)

How Keeping Up on Current Events Makes You a Better Writer (w/ Tips for Brands, too)

It’s playoff time for the National Football League. Whether you like sports or not, this information is going to cross your path. It may be at work, on Twitter or on your local news (if you a local team has made it to the playoffs, like our Seattle Seahawks have). As a writer, and even more specifically a freelance writer, staying up-to-date on this kind of information can be make or break for your next writing job. Especially if you’re just getting started and trying to network establish a reputation. […]

Happy New Year’s Eve from Content Runner!

Happy New Year's Eve from Content Runner!

We want to send our best wishes to all of you and hope that you have a happy and healthy start to 2015. Our office will be closed tomorrow and will be partially open on Friday, so we may be slower to respond to support emails. We’ve got some new exciting things coming in the first week of January, so stay tuned!

What Does Content Runner Stand for?

What Does Content Runner Stand for?

Just for fun today, I thought I’d do a little acrostic for you all. Bear with me, it does get a little silly, but it also lets you know a little more about our team and how we feel about Content Runner! C: Create Cool Content Whether you’re looking to update your product descriptions, get an engaging blog post or amp up your social media posts, we’ve got talented Writers to help you out. O: Original, Outlandish Opportunities For Writers: one of the coolest things about being a content writer […]

Let Us Know What You Think

Let Us Know What You Think

Here at Content Runner, we are constantly trying to reach out to both of Users and Writers to get constructive feedback on what we can do to make your experience even better. We “relish” your comments, love to “ketchup” with your experiences and, a la Ann Perkins from Parks and Recreation, we salsa your face? But really—we would love to hear from you. Whether it is about usability, features you’d like to see, or you just want to tell us how lovely we are, shoot us an email! Content Runner […]